MANAGEMENT INFORMATION SYSTEMS 16ED
Managing the Digital Firm
Jane P. Laudon y Kenneth C. Laudon
Editorial: Pearson Global Editions
Edition: 16
publication date: 2020
ISBN: 9781292296562
ISBN ebook: 9781292296623
pages: 658
Grade: Universitario
Area: Economía y Empresa
Section: Administración
Language: Inglés
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Edition: 16
publication date: 2020
ISBN: 9781292296562
ISBN ebook: 9781292296623
pages: 658
Grade: Universitario
Area: Economía y Empresa
Section: Administración
Language: Inglés
Tweet
¡Disponible nueva edición!
Preface
PART ONE. Organizations, Management, and the Networked Enterprise
Chapter 1. Information Systems in Global Business Today
Chapter 2. Global E-business and Collaboration
Chapter 3. Information Systems, Organizations, and Strategy
Chapter 4. Ethical and Social Issues in Information Systems
PART TWO. Information Technology Infrastructure
Chapter 5. IT Infrastructure and Emerging Technologies
Chapter 6. Foundations of Business Intelligence: Databases and Information Management
Chapter 7. Telecommunications, the Internet, and Wireless Technology
Chapter 8. Securing Information Systems
PART THREE. Key System Applications for the Digital Age
Chapter 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Chapter 10. E-commerce: Digital Markets, Digital Goods
Chapter 11. Managing Knowledge and Artificial Intelligence
Chapter 12. Enhancing Decision Making
PART FOUR. Building and Managing Systems
Chapter 13. Building Information Systems
Chapter 14. Managing Projects
Chapter 15. Managing Global Systems
Glossary
Indexes
*The digital edition does not include access codes to additional material or programs mentioned in the book.
No prologue has been found
New York University
Kenneth C. Laudon
New York University
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