ESSENTIALS OF MANAGEMENT INFORMATION SYSTEMS 14ED

Jane P. Laudon y Kenneth C. Laudon
Editorial: Pearson Global Editions
Edition:  14 
publication date: 2020 
ISBN:  9781292342634 
ISBN ebook:  9781292342733 
pages:  529 
Grade:  Universitario 
Area:  Economía y Empresa
Section:  Administración 
Language:  Inglés 
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Preface
Part I. Information Systems in the Digital Age
Chapter 1. Business Information Systems in Your Career
Chapter 2. Global E-business and Collaboration
Chapter 3. Achieving Competitive Advantage with Information Systems
Chapter 4. Ethical and Social Issues in Information Systems
Part II. Information Technology Infrastructure
Chapter 5. IT Infrastructure: Hardware and Software
Chapter 6. Foundations of Business Intelligence: Databases and Information Management
Chapter 7. Telecommunications, the Internet, and Wireless Technology
Chapter 8. Securing Information Systems
Part III. Key System Applications for the Digital Age
Chapter 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
Chapter 10. E-commerce: Digital Markets, Digital Goods
Chapter 11. Improving Decision Making and Managing Artificial Intelligence
Part IV. Building and Managing Systems
Chapter 12. Making the Business Case for Information Systems and Managing Projects
Glossary

*The digital edition does not include access codes to additional material or programs mentioned in the book.

Jane P. Laudon
New York University

Kenneth C. Laudon
New York University
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