METHODS IN BEHAVIORAL RESEARCH 15ED

Paul C. Cozby y Scott C. Bates
Editorial: McGraw-Hill Higher Education
Edition:  15 
publication date: 2024 
ISBN:  9781266177682 
ISBN ebook:  9781266327667 
pages:  513 
Grade:  Universitario 
Area:  Ciencias Sociales y Educación
Section:  Psicología 
Language:  Inglés 
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Preface
About the Authors
1. Scientific Understanding of Behavior
2. Where to Start
3. Ethics in Behavioral Research
4. Fundamental Research Issues
5. Measurement Concepts
6. Observational Methods
7. Asking People About Themselves: Survey Research
8. Experimental Design
9. Conducting Experiments
10. Complex Experimental Designs
11. Single-Case, Quasi-Experimental, and Developmental Research
12. Understanding Research Results: Description and Correlation
13. Understanding Research Results: Statistical Inference
14. Generalization
Appendix A. Reporting Research
Appendix B. Statistical Tests
Glossary

*The digital edition does not include access codes to additional material or programs mentioned in the book.

Paul C. Cozby
California State University, Fullerton

Scott C. Bates
Utah State University
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