STRATEGIC MANAGEMENT AND BUSINESS POLICY 16ED
Globalization, Innovation, and Sustainability
Charles E. Bamford , Alan N. Hoffman , Thomas L. Wheelen y J. David Hunger
Editorial: Pearson Global Editions
Edition: 16
publication date: 2024
ISBN: 9781292727424
ISBN ebook: 9781292727417
pages: 809
Grade: Universitario
Area: Economía y Empresa
Section: Administración
Language: Inglés
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Edition: 16
publication date: 2024
ISBN: 9781292727424
ISBN ebook: 9781292727417
pages: 809
Grade: Universitario
Area: Economía y Empresa
Section: Administración
Language: Inglés
Tweet
Preface
About the Authors
Part One. Introduction to Strategic Management and Business Policy
Chapter 1. Basic Concepts of Strategic Management
Chapter 2. Corporate Governance
Chapter 3. Social Responsibility and Ethics in Strategic Management
Part Two. Scanning the Environment
Chapter 4. Environmental Analysis and Industry Analysis
Chapter 5. Organizational Analysis and Competitive Advantage
Part Three. Strategy Formulation
Chapter 6. Strategy Formulation: Business Strategy
Chapter 7. Strategy Formulation: Corporate Strategy
Chapter 8. Strategy Formulation: Functional Strategy and Strategic Choice
Part Four. Strategy Implementation and Evaluation
Chapter 9. Strategy Implementation: Global Strategy
Chapter 10. Strategy Implementation: Organizing and Structure
Chapter 11. Strategy Implementation: Staffing and Directing
Chapter 12. Evaluation and Re- assessment
Part Five. Introduction to Case Analysis
Chapter 13. Suggestions for Case Analysis
Part Six. Cases in Strategic Management
Glossary
*The digital edition does not include access codes to additional material or programs mentioned in the book.
No prologue has been found
No notes from the Author
Alan N. Hoffman
No notes from the Author
Thomas L. Wheelen
No notes from the Author
J. David Hunger
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