STRATEGIC MANAGEMENT AND BUSINESS POLICY 16ED
Globalization, Innovation, and Sustainability

Charles E. Bamford , Alan N. Hoffman , Thomas L. Wheelen y J. David Hunger
Editorial: Pearson Global Editions
Edition:  16 
publication date: 2024 
ISBN:  9781292727424 
ISBN ebook:  9781292727417 
pages:  809 
Grade:  Universitario 
Area:  Economía y Empresa
Section:  Administración 
Language:  Inglés 
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Preface
About the Authors
Part One. Introduction to Strategic Management and Business Policy
Chapter 1. Basic Concepts of Strategic Management
Chapter 2. Corporate Governance
Chapter 3. Social Responsibility and Ethics in Strategic Management
Part Two. Scanning the Environment
Chapter 4. Environmental Analysis and Industry Analysis
Chapter 5. Organizational Analysis and Competitive Advantage
Part Three. Strategy Formulation
Chapter 6. Strategy Formulation: Business Strategy
Chapter 7. Strategy Formulation: Corporate Strategy
Chapter 8. Strategy Formulation: Functional Strategy and Strategic Choice
Part Four. Strategy Implementation and Evaluation
Chapter 9. Strategy Implementation: Global Strategy
Chapter 10. Strategy Implementation: Organizing and Structure
Chapter 11. Strategy Implementation: Staffing and Directing
Chapter 12. Evaluation and Re- assessment
Part Five. Introduction to Case Analysis
Chapter 13. Suggestions for Case Analysis
Part Six. Cases in Strategic Management
Glossary

*The digital edition does not include access codes to additional material or programs mentioned in the book.

Charles E. Bamford
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Alan N. Hoffman
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Thomas L. Wheelen
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J. David Hunger
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